WELLA RED FORUM MEETS WELLA DESTINATION!
What an incredible trip our team had in Malta last week – five full days of inspiration, education, and connection with passionate professionals from across the GLOBAL hairdressing community 🌍
Our award-winning creative team took to the stage on night one to present six stunning models, showcasing Wella’s Golden Glass Hair trend – a high-shine, ultra-polished colour brought to life through our team’s sharp, structured cuts and disciplined techniques.
We were also proud to see our CEO, Tash Grossman, share key business insights alongside our Creative Director, Akin Konizi, offering a behind-the-scenes look at the strategies that have driven HOB’s growth in a constantly evolving industry.
Thank you to Wella Company for bringing together such an inspiring global community and for curating an event that celebrates both the creative and business sides of our craft – it was a privilege to be part of it!
Our award-winning creative team took to the stage on night one to present six stunning models, showcasing Wella’s Golden Glass Hair trend – a high-shine, ultra-polished colour brought to life through our team’s sharp, structured cuts and disciplined techniques.
We were also proud to see our CEO, Tash Grossman, share key business insights alongside our Creative Director, Akin Konizi, offering a behind-the-scenes look at the strategies that have driven HOB’s growth in a constantly evolving industry.
Thank you to Wella Company for bringing together such an inspiring global community and for curating an event that celebrates both the creative and business sides of our craft – it was a privilege to be part of it!















